Every year in the city of Melbourne, Florida’s Parks & Recreation sells certain items in order to maintain the outstanding service they offer. An example would be those banners on the outfield fence at ball parks. In previous years, the client had little to communicate the vision, so they decided to have a brochure designed to hand to potential sponsors. This project, a 14 page booklet saddle stitched down the side, was produced with a pearl paper on an offset press. The client reported an increase in sponsorships.